Origins uses testing and deliverability best practices to improve email performance

Origins worked with Experian CheetahMail’s Strategic Services and Client Services teams to determine the impact that whitelisting language would have on future email subscriber activity. The group’s finding was that Origins could gain significantly higher click through and transaction rates in the long-term, by including whitelisting instructions early in the customer lifecycle.

Creating an engaging email strategy for Panasonic

Experian CheetahMail’s know-how inspires cross-channel customer engagement driving physical footfall in UK stores

Experian CheetahMail builds email strategy for Panasonic from the ground up, ensuring that email solutions drive customer and data acquisitions as well as providing a platform that delivers the right message at each touch point in the customer’s journey.

IPC Media and Experian CheetahMail

Experian CheetahMail transforms email marketing communications for IPC Media, boosting revenues and business intelligence

IPC Media increases its subscriber base by 60% and revitalises its email marketing programmes through the robust multi-channel solution provided by Experian CheetahMail. The solution, based on email best practices, enables different brand users across IPC to optimise email deployment and share knowledge delivered through Experian CheetahMail’s reporting capabilities.

Dealchecker – inbox deliverability improvement

Dealchecker.co.uk sees inbox deliverability dramatically improve when it joins forces with Experian CheetahMail and Return Path

Experian CheetahMail worked with Dealchecker to build a strong foundation enabling it to progress seamlessly through the Return Path certification process and be in the best possible situation once certified. The results included an inbox placement rate of 96%, pushing Dealchecker well above the UK benchmark.